Problem
Give a virtual artist a persistent web identity that connects the music, visual world and official listening channels.
Constraints and credits
- Dero Lavigne: official website development
- Martinez AI Studios: music and artistic production
- One artist identity across the website and public channels
Architecture
- Official artist website
- Links to Spotify, Apple Music, YouTube and Instagram
- Dark electronic visual and musical identity
Execution and evidence
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Execution
The official website gives the project its own home while connecting visitors to its published channels.
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Result
A live artist website and connected public music profiles. The links below are the evidence available to explore.
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Design lesson
An artist website can preserve a coherent identity while listening and distribution happen across several platforms.
Dero’s role
- Web development
- Connecting the official website with the artist’s public channels
Public presence
Virtual Artist / Narrative Music IP. Explore the website and listening channels below.